{"id":18388,"date":"2019-02-12T11:43:55","date_gmt":"2019-02-12T10:43:55","guid":{"rendered":"https:\/\/referenzen.mgm-tp.com\/project\/bmw\/"},"modified":"2019-02-15T17:48:56","modified_gmt":"2019-02-15T16:48:56","slug":"bmw","status":"publish","type":"project","link":"https:\/\/referenzen.mgm-tp.com\/en\/project\/bmw\/","title":{"rendered":"BMW"},"content":{"rendered":"<p>[et_pb_section bb_built=&#8221;1&#8243; fullwidth=&#8221;on&#8221; specialty=&#8221;off&#8221; next_background_color=&#8221;#000000&#8243;][et_pb_fullwidth_slider _builder_version=&#8221;3.1.1&#8243; show_arrows=&#8221;off&#8221; show_pagination=&#8221;off&#8221; button_letter_spacing_hover_tablet=&#8221;50&#8243;][et_pb_slide _builder_version=&#8221;3.1.1&#8243; heading=&#8221;Support and load stable operation of the online shops for BMW Group\u2019s merchandising and lifestyle products&#8221; button_link=&#8221;#&#8221; background_color=&#8221;#ffffff&#8221; use_background_color_gradient=&#8221;off&#8221; background_color_gradient_start=&#8221;#2b87da&#8221; background_color_gradient_end=&#8221;#29c4a9&#8243; background_color_gradient_type=&#8221;linear&#8221; background_color_gradient_direction=&#8221;180deg&#8221; background_color_gradient_direction_radial=&#8221;center&#8221; background_color_gradient_start_position=&#8221;0%&#8221; background_color_gradient_end_position=&#8221;100%&#8221; background_color_gradient_overlays_image=&#8221;off&#8221; background_image=&#8221;https:\/\/referenzen.mgm-tp.com\/wp-content\/uploads\/2019\/02\/kbmwheadertest.png&#8221; parallax=&#8221;off&#8221; parallax_method=&#8221;on&#8221; background_size=&#8221;cover&#8221; background_position=&#8221;center&#8221; background_repeat=&#8221;no-repeat&#8221; background_blend=&#8221;normal&#8221; allow_player_pause=&#8221;off&#8221; background_video_pause_outside_viewport=&#8221;on&#8221; use_bg_overlay=&#8221;off&#8221; use_text_overlay=&#8221;off&#8221; text_border_radius=&#8221;3&#8243; alignment=&#8221;center&#8221; child_filter_hue_rotate=&#8221;0deg&#8221; child_filter_saturate=&#8221;100%&#8221; child_filter_brightness=&#8221;100%&#8221; child_filter_contrast=&#8221;100%&#8221; child_filter_invert=&#8221;0%&#8221; child_filter_sepia=&#8221;0%&#8221; child_filter_opacity=&#8221;100%&#8221; child_filter_blur=&#8221;0px&#8221; child_mix_blend_mode=&#8221;normal&#8221; background_layout=&#8221;dark&#8221; text_shadow_style=&#8221;none&#8221; header_text_shadow_style=&#8221;none&#8221; body_text_shadow_style=&#8221;none&#8221; custom_button=&#8221;off&#8221; button_bg_use_color_gradient=&#8221;off&#8221; button_bg_color_gradient_overlays_image=&#8221;off&#8221; button_use_icon=&#8221;on&#8221; button_on_hover=&#8221;on&#8221; button_text_shadow_style=&#8221;none&#8221; box_shadow_style_button=&#8221;none&#8221; \/][\/et_pb_fullwidth_slider][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; fullwidth=&#8221;off&#8221; specialty=&#8221;off&#8221; prev_background_color=&#8221;#000000&#8243;][et_pb_row][et_pb_column type=&#8221;2_3&#8243;][et_pb_text admin_label=&#8221;Die Dynamisierung in der Software-Entwicklung durch agile Metho&#8221; use_border_color=&#8221;off&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221; _builder_version=&#8221;3.1.1&#8243;]<\/p>\n<div class=\"et_pb_text et_pb_bg_layout_light et_pb_text_align_left\">\n<p><strong>The standard Intershop solution forms the technical foundation for the BMW Shop. In close cooperation with mgm technology partners as a solution partner, a high performing and load stable system was created that is integrated into the relevant logistics and payment systems.<\/strong><\/p>\n<h3>Demands made on a premium shop<\/h3>\n<p>The merchandising and lifestyle products of the BMW Group that are offered on the Internet and the associated online shops (as direct sales channels) must boost the strength of the BMW brand as well as make a positive contribution to earnings. This results in the following quality demands being made on the technical realization and operation of the online shops:<\/p>\n<\/div>\n<ul>\n<li>Attractive presentation of product offerings<\/li>\n<li>Simple and rapid navigation through the product range<\/li>\n<li>Intuitive association and connection with the BMW brand world<\/li>\n<li>High system availability and shop performance<\/li>\n<li>Smooth commercial handling for customers.<\/li>\n<\/ul>\n<p>All in all, users must be able to select and order the products offered online with superior comfort and ease on a 24\/7 basis, while worldwide prompt product delivery must also be ensured. In order to meet these stringent requirements, the highly integrated IT infrastructure must guarantee smooth and load-stable functioning.<\/p>\n<h3>Responsibility of mgm technology partners<\/h3>\n<p>Joining forces with BMW Shop management, the BMW logistics units and the BMW IT specialist department, mgm technology partners has assumed the responsibility for the constant further development of the lifestyle shops. This includes the smooth deployment of new product information and data, as well as the implementation of additional extended functionalities within the context of the ongoing project.<\/p>\n<p>Furthermore, stable shop operations are ensured in close cooperation with the coordinating BMW technical IT department and the BMW accounting center. The latter, as a stable 24\/7 operation, is based on the application platform. The mgm services are rounded off by the necessary support required in the shops live operation.<\/p>\n<h3>mgm competence: Outstanding shop performance in a complex technical environment<\/h3>\n<p>The load stable 24\/7 operation of a highly integrated J2EE application with downtimes measured in the per thousandth range calls for in-depth know-how of the particular speed and stability relevant aspects of the products utilized. BMW has opted for standard Oracle and Intershop products. In addition, the relevant payment transaction and logistics systems have been integrated into the customer specific processes. The interfaces are subjected to constant supervision and controlling by proprietary monitoring routines and monitors. Based on a defined service plan, regularly:<\/p>\n<ul>\n<li><strong>Functional interface monitoring is conducted,<\/strong><br \/>\nfor example by testing complete ordering processes and events, and<\/li>\n<li><strong>non-functional interface monitoring is performed,<\/strong><br \/>\nfor example by measurements recording availability and processing speeds.<\/li>\n<\/ul>\n<p>If the tolerance limits are exceeded in the context of monitoring (an order process requires too much time, for example), the routine escalates and initiates the defined problem solution.<\/p>\n<h3>Results<\/h3>\n<p>Thanks to the continuous optimization of the online shops with regard to availability, load stability and monitoring we succeeded in continuously enhancing availability and load stability.<br \/>\nIn the year 2006, for example, the total downtime of the online shops amounted to considerably less than one percent &#8211; without necessitating the deployment of an expensive cluster solution. Thanks to these strengths, the BMW online shops fully live up to their premium claim, just like all the other products of the BMW Group.<\/p>\n<p>* This reference has been officially confirmed by BMW.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243;][et_pb_text module_class=&#8221;sidebar&#8221; use_border_color=&#8221;off&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; background_size=&#8221;initial&#8221; _builder_version=&#8221;3.1.1&#8243;]<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10587 size-full alignnone\" src=\"https:\/\/referenzen.mgm-tp.com\/wp-content\/uploads\/content_bmw.jpg\" width=\"115\" height=\"115\" \/><\/p>\n<p>The BMW Group is the only manufacturer of automobiles and motorcycles worldwide that has exclusively positioned its brands and offerings across various vehicle categories as a provider of premium products. By way of the Group&#8217;s web site and Internet shops, BMW is also conveying this image on the Internet.<\/p>\n<p>In the year 2006, for example, the total downtime of the online shops amounted to considerably less than one percent &#8211; without necessitating the deployment of an expensive cluster solution.<\/p>\n<p>&nbsp;<\/p>\n<h4>Downloads<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-11392 size-full\" src=\"https:\/\/referenzen.mgm-tp.com\/wp-content\/uploads\/BMW-Download-1.png\" width=\"460\" height=\"460\" \/><\/p>\n<p><a href=\"https:\/\/referenzen.mgm-tp.com\/wp-content\/uploads\/2016-02-01_ReferenzBMW-ENG.pdf\" target=\"_blank\" rel=\"noopener\">Reference BMW as PDF<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Support and load stable operation of the online shops for BMW Group\u2019s merchandising and lifestyle products<\/p>\n","protected":false},"author":5,"featured_media":18782,"comment_status":"closed","ping_status":"open","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p>[et_pb_section admin_label=\"section\" fullwidth=\"on\" specialty=\"off\" background_color=\"#ffffff\" inner_shadow=\"off\" parallax=\"off\" parallax_method=\"off\" transparent_background=\"off\" allow_player_pause=\"off\" padding_mobile=\"off\" make_fullwidth=\"off\" use_custom_width=\"off\" width_unit=\"on\" make_equal=\"off\" use_custom_gutter=\"off\" module_class=\"show_banner\"][et_pb_fullwidth_slider admin_label=\"Fullwidth Slider\" show_arrows=\"off\" show_pagination=\"off\" auto=\"off\" parallax=\"off\" auto_ignore_hover=\"off\" parallax_method=\"off\" remove_inner_shadow=\"off\" background_position=\"default\" background_size=\"default\" hide_content_on_mobile=\"off\" hide_cta_on_mobile=\"off\" show_image_video_mobile=\"off\" custom_button=\"off\" button_letter_spacing=\"0\" button_use_icon=\"default\" button_icon_placement=\"right\" button_on_hover=\"on\" button_letter_spacing_hover=\"0\"] [et_pb_slide background_image=\"https:\/\/referenzen.mgm-tp.com\/wp-content\/uploads\/bmw-header.jpg \" background_color=\"#ffffff\" alignment=\"center\" background_layout=\"dark\" heading=\"Support and load stable operation of the online shops for BMW Group\u2019s merchandising and lifestyle products\" background_position=\"default\" background_size=\"default\" use_bg_overlay=\"off\" use_text_overlay=\"off\" allow_player_pause=\"off\" text_border_radius=\"3\" header_font_select=\"default\" header_font=\"||||\" body_font_select=\"default\" body_font=\"||||\" custom_button=\"off\" button_font_select=\"default\" button_font=\"||||\" button_use_icon=\"default\" button_icon_placement=\"right\" button_on_hover=\"on\"] [\/et_pb_slide] [\/et_pb_fullwidth_slider][\/et_pb_section][et_pb_section admin_label=\"section\" fullwidth=\"off\" specialty=\"off\"][et_pb_row admin_label=\"row\"][et_pb_column type=\"3_4\"][et_pb_text admin_label=\"Die Dynamisierung in der Software-Entwicklung durch agile Metho\" background_layout=\"light\" text_orientation=\"left\" use_border_color=\"off\" border_color=\"#ffffff\" border_style=\"solid\"]<\/p><div class=\"et_pb_text et_pb_bg_layout_light et_pb_text_align_left\"><p><strong>The standard Intershop solution forms the technical foundation for the BMW Shop. In close cooperation with mgm technology partners as a solution partner, a high performing and load stable system was created that is integrated into the relevant logistics and payment systems.<\/strong><\/p><h3>Demands made on a premium shop<\/h3><p>The merchandising and lifestyle products of the BMW Group that are offered on the Internet and the associated online shops (as direct sales channels) must boost the strength of the BMW brand as well as make a positive contribution to earnings. This results in the following quality demands being made on the technical realization and operation of the online shops:<\/p><\/div><ul><li>Attractive presentation of product offerings<\/li><li>Simple and rapid navigation through the product range<\/li><li>Intuitive association and connection with the BMW brand world<\/li><li>High system availability and shop performance<\/li><li>Smooth commercial handling for customers.<\/li><\/ul><p>All in all, users must be able to select and order the products offered online with superior comfort and ease on a 24\/7 basis, while worldwide prompt product delivery must also be ensured. In order to meet these stringent requirements, the highly integrated IT infrastructure must guarantee smooth and load-stable functioning.<\/p><h3>Responsibility of mgm technology partners<\/h3><p>Joining forces with BMW Shop management, the BMW logistics units and the BMW IT specialist department, mgm technology partners has assumed the responsibility for the constant further development of the lifestyle shops. This includes the smooth deployment of new product information and data, as well as the implementation of additional extended functionalities within the context of the ongoing project.<\/p><p>Furthermore, stable shop operations are ensured in close cooperation with the coordinating BMW technical IT department and the BMW accounting center. The latter, as a stable 24\/7 operation, is based on the application platform. The mgm services are rounded off by the necessary support required in the shops live operation.<\/p><h3>mgm competence: Outstanding shop performance in a complex technical environment<\/h3><p>The load stable 24\/7 operation of a highly integrated J2EE application with downtimes measured in the per thousandth range calls for in-depth know-how of the particular speed and stability relevant aspects of the products utilized. BMW has opted for standard Oracle and Intershop products. In addition, the relevant payment transaction and logistics systems have been integrated into the customer specific processes. The interfaces are subjected to constant supervision and controlling by proprietary monitoring routines and monitors. Based on a defined service plan, regularly:<\/p><ul><li><strong>Functional interface monitoring is conducted,<\/strong><br \/>for example by testing complete ordering processes and events, and<\/li><li><strong>non-functional interface monitoring is performed,<\/strong><br \/>for example by measurements recording availability and processing speeds.<\/li><\/ul><p>If the tolerance limits are exceeded in the context of monitoring (an order process requires too much time, for example), the routine escalates and initiates the defined problem solution.<\/p><h3>Results<\/h3><p>Thanks to the continuous optimization of the online shops with regard to availability, load stability and monitoring we succeeded in continuously enhancing availability and load stability. <br \/>In the year 2006, for example, the total downtime of the online shops amounted to considerably less than one percent - without necessitating the deployment of an expensive cluster solution. Thanks to these strengths, the BMW online shops fully live up to their premium claim, just like all the other products of the BMW Group.<\/p><p>* This reference has been officially confirmed by BMW.<\/p><p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_4\"][et_pb_text admin_label=\"Text\" background_layout=\"light\" text_orientation=\"left\" module_class=\"sidebar\" use_border_color=\"off\" border_color=\"#ffffff\" border_style=\"solid\"]<\/p><p><img class=\"wp-image-10587 size-full alignnone\" src=\"https:\/\/referenzen.mgm-tp.com\/wp-content\/uploads\/content_bmw.jpg\" width=\"115\" height=\"115\" \/><\/p><p>\u00a0<\/p><p>The BMW Group is the only manufacturer of automobiles and motorcycles worldwide that has exclusively positioned its brands and offerings across various vehicle categories as a provider of premium products. By way of the Group's web site and Internet shops, BMW is also conveying this image on the Internet.<\/p><p>In the year 2006, for example, the total downtime of the online shops amounted to considerably less than one percent - without necessitating the deployment of an expensive cluster solution.<\/p><p>\u00a0<\/p><h4>Downloads<\/h4><p><img class=\"alignnone wp-image-11392 size-full\" src=\"https:\/\/referenzen.mgm-tp.com\/wp-content\/uploads\/BMW-Download-1.png\" width=\"460\" height=\"460\" \/><a href=\"https:\/\/referenzen.mgm-tp.com\/wp-content\/uploads\/2016-02-01_ReferenzBMW-ENG.pdf\" target=\"_blank\" rel=\"noopener\">Reference BMW as PDF<\/a><\/p><p>\u00a0<\/p><p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"project_category":[79],"project_tag":[],"class_list":["post-18388","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-commerce-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>mgm technology partners | Referenzen | BMW<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/referenzen.mgm-tp.com\/en\/project\/bmw\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"mgm technology partners | Referenzen | BMW\" \/>\n<meta property=\"og:description\" content=\"Support and load stable 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